Almost three-fourths of small businesses have websites, so let’s face it: if you don’t have one, then you’ve been left behind in the dust. Streams of people are finding these other entrepreneurs on the internet while they know nothing about you and what you do.
If you want to change that, then the logical step is to get a beautiful site up and running. But you know nothing about web design and can’t figure out a DIY website builder. In that case, why not consider affordable website design packages?
Going through all your choices can eat up a huge chunk of your time though. So here are some insider tips on how to pinpoint website design packages that are perfect for you.
Take a look at the websites found on the internet, and you’ll discover that they’re just as diverse as the people who create and use them. Some people run personal blogs for fun, while others display their portfolios or run e-commerce sites. So the first thing you need to determine is the purpose of your website.
Next, think about the features you need. For example, if you’re a personal coach, then you’ll want functionalities like contact forms and booking systems. Other things to consider include e-commerce capabilities, SEO optimization, and integration with social media.
Okay, you’ve gone over your requirements, and now you’re thinking about the meat of it all; that is, your content.
Contrary to popular belief, bigger isn’t always better. A full website experience can be wonderful and cost-effective, but only if you’re using every benefit to its fullest.
For instance, my talented team can build you a gorgeous website with a home page, links page, two landing pages, and a contact form. This is ideal if you’re already well established and have meaningful content that can go in these pages to nab your dream clients.
However, if you’re just starting out, or if you’re running a marketing campaign, then a single page website can do the trick. It can generate buzz around your brand and draw in hot leads.
Keep in mind that it’s not a static thing! You can start out with one or a few pages, and if you’re seeing results and want more, you can definitely have your website designer add relevant pages.
On that note, be sure to pick a package that allows for future expansion. You and your brand will grow, so your website should too.
You shouldn’t break the bank when creating a business website. On the other hand, cheap web design packages aren’t necessarily better either. It’s important to decide what you’re willing to spend with this in mind.
And also remember that cost doesn’t equal value. Go through what each package offers within your budget. Sometimes, spending a little more can give you much more value in the long run!
You might be wondering about how to weigh cost with value. Well, let’s go over the package types you might see when shopping around for web design services.
The first is the basic package. This typically includes a simple design, a few pages, and basic features like contact forms.
The next is the standard package. It usually offers more customization options, additional pages, and extra features like basic SEO.
Then you have the premium package. You’ll get advanced features, extensive customizations, e-commerce functionalities, and comprehensive SEO services.
As you can see, there’s a wide array of services available, but they’re not always necessary for every business. It’s up to you to decide whether the offerings have added value for you.
In the world of website design are two general types: template-based and custom designs.
Template-based designs can be more affordable, which is excellent for those on a tight budget. However, this affordability comes with a caveat: your site will be less unique. It’s not necessarily a bad thing, as template-based designs can be good for standard business or personal websites.
If you want your site to really pop and stand out against a sea of other pages though, then we highly suggest you go the custom route. Yes, it’ll be more expensive, there’s no denying that. But it’ll be completely worth it since the site will be tailored to your specific needs and brand identity.
In other words, building a custom website ensures you won’t be a basic B.
No matter what you choose, make sure the package includes responsive design. It’s so, so, so important that your pages are accessible on all devices, such as desktops, tablets, and smartphones.
People are always on the go and browsing the internet from places other than their office desks. So turn away from desktop-first optimization and embrace responsive design that adapts to whatever devices people use.
SEO is what will get eyes on your website. Without it, no one will even know your top-notch site exists, meaning all the money you paid for its design will be for nothing.
Don’t skimp on SEO services. At a minimum, look for basic SEO, which should help your site rank on search engines.
Does your business rely heavily on online visibility? Then you’ll want to check for advanced SEO options. This industry is constantly changing, so you want professionals who have their ears to the ground and will help you consistently rank well.
There are tons of affordable website design packages waiting out there for you. There are probably too many of them, to be honest.
So make sure you know exactly what you want before you start your search. With this information in your mind, you can compare proposals side-by-side to see which one offers the best balance of cost, features, and service quality.
Book a free call now if you’d like the hottest design agency to create your website. We’ll bring your visions to life flawlessly, and you’ll be converting more leads into sales before you know it.
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